For the first time, inspired by the women's team, Nike teamed up with Barcelona Club to unveil the team's new home jersey for the 2023-24 season. The jersey adds a meaningful detail to the classic design of red and blue stripes - embedding a diamond shape into the team emblem. The design symbolizes the first Women's association football match held at the Spotify Camp Nou, which is another example of Barcelona's pioneering spirit. The club has always played a leading role in sports and social fields, and achieved continuous success.
This home jersey, commemorating this historic moment, is officially released around the concept of "Red and Blue Lights, Illuminating the Way". The special design on the team emblem draws on the pioneering spirit of those pioneering women, who started forming teams in 1970 and played a women's football match at the Camp Nou Stadium. They set an example, pioneered and paved the way for future generations with the demeanor of pioneers. Today, more than fifty years later, young Barcelona players will continue to lead Barcelona and strengthen one of the club's core concepts, which is to become leaders in every field.
The new home jersey features an unprecedented Barcelona emblem design, embedded with a diamond shape representing the symbolic significance of the first women's fan club established in 1971. The behind the scenes story began in 1970, when Inma Cabeceran wrote a letter to Agust í Montal i Costa, the then president of Barcelona, proposing to set up a Women's association football team. This is also the motivation behind a closed door women's football match held at the Camp Nou Stadium.
This match clearly triggered the birth of the first Barcelona women's fan club in 1971, with their logo incorporating the club emblem and a diamond design. The fan club created the first Women's association football team in 1988 a few years later and wore the jersey with this badge in the game, although at that time they had not been certified as the Women's association football team of Barcelona Club. In the end, they, along with this badge, received official recognition from the club in 2002. The subsequent stories became well-known, and their pioneering efforts paved the way for their great success. Finally, the women's football team of Barcelona won the first European Women's Champions League championship trophy in 2021. Alexia Putellas won the Golden Globe Award and was named the best player in the world. Since then, the team has won the championship of the European Women's Champions League for the second time on June 3, 2023.
The inspiration for the red and blue jerseys comes from this historic symbol, and the event released by the jersey is inspired by this pioneering spirit, led by Barcelona Club players who are inspiration for success and current youth role models.
From the jerseys and training uniforms worn by players on game days to the fan edition series of jerseys, Nike adopts innovative technology in all football apparel, aiming to uphold sustainable development commitments and reduce waste pollution while helping players and fans perform at their best.
Nike Football has introduced groundbreaking innovative technology in its latest collection, designed based on sustainable development and aimed at helping players unleash their full potential. After careful research, the design team has developed an advanced jersey using Dri-FIT ADV technology, ensuring players' flexibility on the field.
More than 75% of Nike football clothing is made of 100% recyclable polyester fiber, allowing fans to support their beloved team while reducing their impact on the Earth's environment.
